Privacy Policy

Effective Date: October 1, 2025
Last Updated: November 5, 2025

Introduction

Veritas Behavioral Health PLLC ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect information when you visit our website at www.veritasbh.com (the "Website").

This website is for informational and marketing purposes only. We do not collect Protected Health Information (PHI) through this website. Patient health information is collected and maintained separately through our HIPAA-compliant electronic health record system.

Information We Collect

Website Analytics

We use Google Analytics to understand how visitors use our Website. This service collects:

  • Pages you visit

  • Time spent on pages

  • Browser type and device type

  • General geographic location (state/region level only)

  • How you arrived at our Website (referral source)

Important: We have configured Google Analytics with privacy protections including:

  • IP address anonymization

  • Shortened data retention (2 months)

  • No cross-device tracking

  • No granular location tracking

Information You Provide

If you contact us through phone or email listed on this Website, any information you provide will be handled in accordance with HIPAA regulations once you become a patient.

How We Use Information

Website usage data helps us:

  • Improve our Website content and functionality

  • Understand which services are of interest to potential patients

  • Optimize the user experience

We do not:

  • Sell your information to third parties

  • Use your information for advertising purposes

  • Collect or store Protected Health Information (PHI) on this Website

  • Track you across other websites

HIPAA Compliance

Veritas Behavioral Health is a HIPAA-covered entity. However, this Website does not collect, store, or transmit Protected Health Information (PHI).

Once you become a patient and access our secure patient portal or communicate with us through HIPAA-compliant channels, all health information is protected under HIPAA regulations. For information about how we handle your protected health information as a patient, please request our Notice of Privacy Practices at your appointment.

Cookies and Tracking Technologies

Our Website uses cookies from Google Analytics to collect usage statistics. These cookies:

  • Do not contain any personal identifying information

  • Are automatically deleted after 2 months

  • Can be blocked through your browser settings

To opt out of Google Analytics tracking, you can:

Third-Party Services

We use the following third-party services:

These services have their own privacy policies and data handling practices.

Your Rights and Choices

You have the right to:

  • Access information about how we use website analytics

  • Opt out of analytics tracking using browser settings or opt-out tools

  • Request information about our privacy practices

  • Contact us with privacy concerns

Children's Privacy

Our Website is not directed to individuals under the age of 18. We do not knowingly collect information from children.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page indicates when changes were last made. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Veritas Behavioral Health PLLC
Phone: (903) 354-7188
Fax: (425) 249-3109
Website: www.veritasbh.com

Texas Locations:

  • Bullard/Tyler, TX

  • Houston, TX

  • Austin, TX

  • Lubbock, TX

Washington Location:

  • Tacoma, WA

Fax: (425) 249-3109

Website: www.veritasbh.com

Notice of Privacy Practices

For information about how we protect your health information as a patient, please request our Notice of Privacy Practices (HIPAA Notice) at your first appointment or contact our office.

This Privacy Policy applies only to information collected through this Website and does not apply to Protected Health Information collected as part of treatment, which is governed by our Notice of Privacy Practices under HIPAA.